You might be interested in investing in gold and other precious metals as a way to diversify your portfolio. If so, you need to get in touch with a company that can guide you on the basics and helps you set up your account.
Fortunately, today, various legitimate companies are offering these services. They offer platforms where you can open an account, trade precious metals, and get them delivered to your doorstep. However, the problem is that there are hundreds of companies offering these kinds of services online. There are local coin shops and online dealers, so which ones should you choose?
It’s best if you’re certain to deal with a trustworthy company and provide you with sound advice. Check Orion Metal Exchange review for an in-depth look at companies that offer precious metals services. You can also visit various platforms that will give you an idea about the average prices of the precious metals in the market. Here are other things that may help your selections
Know their Reputation
Do your due diligence when it comes to knowing a company’s reputation. This is one of the more vital factors when you’re buying or selling from a precious metals company. See if they have an excellent reputation on various websites, communities, forums, and social media platforms.
Check the sites like BBB, Yahoo, Yellow Pages, Google Business, Yelp, and more when you’re considering a dealer for bullions. Local review sites will give you an idea of how they have interacted with their previous customers or the kind of services they are offering.
Do a search on Google on the company name, their reviews, scams where they may be involved, and other people’s experience about them. Look for genuine reviews that are usually seen in other third-party companies. Some who have overly positive feedback may have paid people to leave reviews and post negativity about their competitors.
Have a discerning eye and pick the reviews that look legitimate. This is when you should read a review that has the perspective of a person on the street. Of course, not all companies have positive reviews, and some may get negative ones from time to time. Take the feedback with a grain of salt and see if the gold company provides an excellent experience overall. More about feedback on this page here.
Company Experience Matters
Experience is a significant factor when choosing a company. It’s important to talk to seasoned professionals who have decades of experience when it comes to trading gold and silver. They should have a solid understanding of the ins and outs of the market. This is because the pros can suggest the best products in the market according to your risk profile and portfolio. Some of the “experiences” that you’ll encounter in some companies are the following:
1. Pre-Sales or Inside Sales – These people are usually making close to minimum wage, and they have never likely owned any single or gold coin. You’ll get free reports or get a call after you’ve probably seen a radio, television, or internet advertisement and you’ve signed up for them. These are the individuals who will interact with you with scripts during a call, but they don’t have much knowledge when it comes to bullion and coins.
2. Closers – These salespeople are typically seasoned and experienced when closing deals over the phone. They might have a background in energy, oil, or margin sales and are very accustomed to going in for the kill. Their ratios are often 200 calls a day, and the representatives might warm you up and be friendly with you. They are not so experienced in gold either, but they know a lot of closing methods and scare tactics that usually work. Read more articles about scare tactics in this link: https://en.wikipedia.org/wiki/Scare_Tactics.
3. The Professionals – Not all companies are dialing from cheap rented offices or sweatshops. There are usually more reputable and trustworthy firms that are well-known in the industry to provide the best experience for their investors.
These firms hold million-dollar investments, and they will answer a lot of your questions. They can give you the right source for coins and bars with high liquidity, and they are experts in gold IRAs, storage, authentications, and appraisals. If you find a company that is more than willing to educate you about the precious metals industry, then know that you’re dealing with the right one and ensure that they are following the IRS guidelines.
About the BBB Ratings
Ratings from the Better Business Bureau or the BBB matter. When you look at the ratings, you need to read the comments left by previous or current clients. Most companies aim to improve their ratings and hope to resolve customer complaints through personal replies.
The best ones don’t wait until they have people complaining about the internet about their bad experiences. They aim to resolve this process immediately and get a resolution in the fastest possible time. It might not be a hundred percent likely to have a company with zero complaints on the internet, but the best ones have more positive feedback and fewer criticisms.
Reviews on the Internet
Weed through the reviews on the internet and checked them thoroughly. If you find them getting one or 3-word reviews like satisfied, excellent service, and great transaction, know that they might have been paid reviews. It’s best if you could see lengthy and specific reviews that are genuine.
Some of the dealers are hosted by third parties. However, dealers can pay various monthly fees so that people will leave reviews on top of their site and help scrub the negative ones. Look only for transparent companies, especially about their site ownership. They are quietly promoting their own firm instead of highlighting reviews on their sites.
Ask dealers for at least three references. Talk to these people and see how their experience went. Take time to uncover a lot of information and make sure to ask about specifics. Ask for their selling process, storage, trustworthiness, and customer service. Some may remain anonymous, but they can tell you in-depth information that’s not usually present in forums and websites.